YO! London Selfridges

£8 - £20 / Sushi, Japanese, Vegetarian options
Selfridges Food Hall, 400 Oxford St, London

Open now

11AM-9PM
  • Sunday 12PM-5PM
  • Monday 11AM-10PM
  • Tuesday 11AM-10PM
  • Wednesday 9AM-10PM
  • Thursday 9AM-10PM
  • Friday 11AM-9PM
  • Saturday 11AM-9PM
Situated within the bustling corridors of Selfridges, this innovative Japanese eatery offers a dynamic dining experience where diners can indulge in a mix of conveyor-belt sushi and menu-order dishes. The concept is simple yet thrilling, especially for those who enjoy the novelty of picking plates directly from the belt, each distinguished by color-coded pricing. The seafood options are complemented by a range of non-sushi items like the flavorful Korean chicken and the ever-popular Chicken Katsu rolls.

Execution varies, with some tasting adventures like the spicy seafood ramen and popcorn shrimp delighting with their preparation. Service generally exudes warmth and efficiency, though occasional lapses contrast with the attentive efforts of standout servers such as Ayah and Sid. Dining here isn't just about the food, but also an immersion in a lively atmosphere that transforms casual eating into a seamless urban escapade.

How to get there

Selfridges Food Hall, 400 Oxford St, London

London City Airport — 8.98 mi

Bond Street - 246 yd

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