TSUJIRI Camden 辻利茶舗

Camden's Premier Matcha Dessert Destination

On a bustling afternoon visit to the heart of Camden Market, I discovered an unassuming gem tucked behind a kaleidoscope of food stalls and artisan booths: a diminutive matcha haven that hums with authenticity and charm. This unpretentious spot may be modest in size, but it brims with resplendent color and aromatic invitations. As one sidles past the entrance, there's a comforting, earthy aroma of finely ground tea leaves—a harbinger of good things to come. Kanna, a knowledgeable staff member buzzing behind the counter, amplifies this initial promise with her enthusiastic whisperings of gardenias and brooks, wrapped up in every suggestion for tea or sundae. It's more than just a shop; it's a temple to Japan's revered green powders.

Amidst the hodgepodge that is Camden, such refined delicacies as houjicha lattes and creamy matcha sundaes set this place apart, sparking joy tastebud by tastebud. Indeed, their tantalizing frozen creams swirl with a silkiness reminiscent of hand-cultivated teas back in Kyoto, notably standing shoulder to shoulder with their original Japanese counterparts. Though the prices might tip slightly above one's regular dessert spend—the ephemeral euphoria they induce makes every penny worthwhile. "For life's singularly sweet moments," I muse, contemplating my half-finished Tsujiri sundae next to the gently flowing waterways, surrounded by Camden’s vivacious symphony. It's not just a spot for matcha aficionados but casual wanderers too, delighting families and children looking eagerly at ice creams. In such simple ambrosial contentment, lies a perfectly scaled-down escape amidst London's otherwise luscious chaos. — Milo Tastemaker